SIMPLY SMOOTH Xtend Keratin Replenishing Shampoo Tropical | Sulfate-Free Daily Cleanser for Dry, Frizzy, Damaged Hair | Smooths, Strengthens, Hydrates, Color & Keratin Treatment Safe | 33.8 oz

Discover the difference of a salon-quality shampoo designed to transform the look and feel of your hair. Simply Smooth Xtend Keratin Replenishing Shampoo is a sulfate-free, sodium chloride-free, color-safe formula that cleanses gently but thoroughly—leaving your hair softer, smoother, and stronger with every wash. This professional-grade shampoo is infused with hydrolyzed keratin, collagen, vegetable protein, and panthenol to repair, strengthen, and rebuild the hair’s protein structure from the inside out. Whether your hair is dry, frizzy, color-treated, chemically processed, or keratin-treated, this formula helps restore moisture, enhance elasticity, and protect against breakage without causing buildup or stripping your natural oils. From the first use, you’ll notice how luxuriously soft, silky, and manageable your hair feels. It tames frizz, smooths flyaways, and adds a beautiful natural shine—making your hair easier to style and more touchably smooth. The lightweight, creamy texture lathers just enough to lift away impurities without drying your strands, while the keratin-rich formula gets to work deep within the cuticle to replenish strength and shine. Perfect for daily use, this shampoo helps maintain your keratin smoothing treatment, preserves your hair color, and supports long-term scalp health with its pH-balanced, non-irritating base. It’s especially ideal for those with keratin-treated hair, curly textures, over-processed strands, or anyone who wants to extend their blowouts and reduce styling time. Made in the USA and developed by salon professionals, this shampoo is cruelty-free, paraben-free, phthalate-free, and packaged in 100% recyclable PET bottles—so it’s not only good for your hair, it’s good for the planet. Ready to experience hair that looks better, feels healthier, and styles easier? Reach for Simply Smooth Xtend Keratin Replenishing Shampoo and bring the smooth back—one wash at a time.

• 💧 Sulfate-Free & Sodium Chloride-Free Formula – Gently cleanses without harsh surfactants; protects keratin treatments, hair color, and natural oils; safe for all hair types including dry, damaged, color-treated, or chemically processed strands
• 💪 Infused with Hydrolyzed Keratin & Collagen – Rebuilds protein structure, strengthens weak hair, fills in gaps in the cuticle, and helps restore elasticity and resilience in overprocessed or fragile strands
• 🌿 Clean, Nourishing Ingredients for Healthier Hair – Includes panthenol, hydrolyzed vegetable protein, apple and blueberry fruit extracts, and coconut oil to deliver hydration, antioxidants, and protective nourishment
• ✨ Restores Smoothness & Controls Frizz – Smooths the cuticle, reduces frizz and static, and enhances softness and shine; ideal for use on frizzy, dry, thick, or textured hair needing sleek, polished results
• 🧴 Daily Use Without Buildup or Dryness – Lightweight formula won't weigh hair down; gently cleanses while replenishing moisture and proteins; pH balanced for scalp comfort and long-term strength
• 🧪 Ideal for Keratin-Treated & Chemically Processed Hair – Specifically created to maintain keratin smoothing treatments; protects color longevity and shields against environmental and heat-related damage